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German based Pixalites eBoy have been producing striking and colourful 8bit digital art for over ten years. Hailed as the ‘Godfathers of Pixel’, they are known for their works which are compiled of millions of fragmented dots. Founded in 1997 by Steffen Sauerteig, Kai Vermehr and Svend Smital, eBoy were, and still are, at the forefront of this art form. They embrace new possibilities emerging in the ever-evolving Digital World.
“The decision to directly work on, and for the screen, led to the use of pixels, and the modular based work system started to evolve. This resulted in complex object rich artwork.” Adidas, Coca Cola, Pepsi, Paul Smith, DKNY, Kidrobot, MTV and The New York Times have all called upon the creative talents of eBoy for their advertising trips. Here at WUW magazine we’re all about the best art in the world - they simply put a smile on our faces whenever we look at their handiwork.
Creative Director: Andre Stringer
Lead Artist: Andre Stringer, Christopher Fung
Executive Producer: Tracy Chandler
Producer: Lindsay Bodanza
Editor: Galen Summer
3D Artists: Christopher Fung, Dave Hill, Joji Tsuruga, Warren Heimall
Visual FX Artists: Warren Heimall, Tamir Sapir
3D Modeling: Christina Ku, Scott Denton
2D Animator: Stieg Retlin
Compositors: Andre Stringer, Dave Hill, Rick Malwitz, Joel Voelker, Christopher Fung, Warren Heimall, Joji Tsuruga, Kirsten Hall
Assistant Compositor: Helen Kim
Photographers: Joel Voelker, Christopher Fung
Matte Painters: Andre Stringer, Christopher Fung
Miniatures: Willi Patton
Original Music: "Still Run" from BrotherSister's 2008 release "The Wunder Tales"
Sound Design: Echolab
Sound Designer: Gavin Little
This film was created as part of the F5 RE:PLAY Film Festival:
formed in 2007, ubik's first short film '3650' made for mtv's switch campaign won the british television advertising craft award for best animation in a commercial.
ubik are represented for commercials and music videos by not to scale